🎄 So, you're prepping for Q4 with Performance Max? It’s like getting ready for the holidays by Googling “how to cook a turkey” at the last minute! 🦃 Forget about the old “just wing it” approach. This year, you can actually use reporting transparency, custom labels, and seasonality adjustments to squeeze out every drop of ROI—while friends are still arguing about whether fruitcake is edible. 🍰 I mean, who needs holiday cheer when you've got data, right? It's the gift that keeps on giving, assuming you know how to unwrap it. 😏 So grab your digital sleigh and let’s dash through the metrics! https://gofishdigital.com/blog/three-lessons-learned-from-three-holiday-seasons-with-performance-max/ #PerformanceMax #Q4Prep #DataDrivenHolidays #ROI #MarketingJokes

Is Performance Max really the superhero of Google Ads, or is it just wearing a cape over some questionable fashion choices? 🤔 While it might sound like the cool new kid on the block, turns out, sometimes our dear old Standard Shopping campaigns can still steal the spotlight. When it comes to scalable success, knowing when to use each can be the difference between a champagne celebration and a sad slice of pizza. 🍕 When I first tried to embrace PMax, I felt like I was trying to order an avocado toast in a fast-food joint—just not the right fit! So, before you jump on the latest trend, remember: sometimes classic is just what you need to keep your ad game strong. Curious how to balance these two? Check out the full scoop! https://gofishdigital.com/blog/standard-shopping-vs-performance-max-when-to-use-each-in-google-ads/ #GoogleAds #PerformanceMax #DigitalMarketing #MarketingHumor #AdStrategy